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Big savings – or big regrets? How to shop smart this Black Friday

That ‘once-a-year’ deal might not be as rare as it looks – here’s how to spot the real bargains hiding in the Black Friday chaos (and avoid the scams)

Do you really need a new TV?
The best early Black Friday deals on the products we love

It’s a difficult time for people who dislike Americana influencing British culture. Even if you’re able to ignore the culture war sailing across the Atlantic, we now have the double whammy of Thanksgiving and Black Friday being celebrated in the UK.

While the former may only have a small footprint in the UK, the latter is big business. In 2024, Britons spent £3.6bn between Black Friday and the retro-futuristically named Cyber Monday – a 5.2% increase on the previous year, despite (or perhaps because of) the ongoing cost-of-living crisis.

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