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20 ways Taylor Swift remade pop culture in her image

Eras. Easter eggs. Masters. Monoculture. It has been 20 years since Swift released her debut single, setting in motion a career so extraordinary, it permanently redefined the concept of pop stardom. Not only did her fight to own her music educate a generation of fans in how the music industry works, she also bent that industry to her will, outwitting the competition and defying norms to reset its terms. This is how she did it

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